Study title

Festival Barometer 2020

Dataset ID Number

FSD3693

Persistent identifiers

https://urn.fi/urn:nbn:fi:fsd:T-FSD3693
https://doi.org/10.60686/t-fsd3693

Data Type

Quantitative

Authors

• Kinnunen, Maarit (University of Lapland. Lapland Institute for Tourism Research)

Abstract

The festival barometer aims to collect information on Finnish festival visitors and the changes that occur in their taste in music and festivals over the years. In 2020, questions related to the COVID-19 pandemic were also included. The data includes three open-ended questions, with answers that are also suitable for qualitative analysis. LiveFIN ry, Lapland Institute for Tourism Research, the Sibelius Academy at the University of the Arts and the participating festivals were involved in the implementation of the survey.

At the beginning of the questionnaire, the respondent selects the festival to which their answers to the first part of the questionnaire relates. The respondent must have attended the festival in question in 2019 or before. In relation to this selected festival, the respondent was asked about his/her satisfaction with the festival and asked to assess its impact on the host city. The next question asked how much money the respondent spent on and off the festival site.

In the more general part of the survey, respondents were asked to rate Finnish festivals by different aspects. For example, the question asked what would make the respondent attend festivals more often. Further, the respondents were asked about issues important to the festival experience, such as performers and programming, food and beverage services, the festival area and the values of festivals.

Price-related factors were examined by asking, among other things, how much different products or services should cost. Next, respondents were asked about their likelihood of attending festivals in future years, followed by an open-ended question on the reasons why attendance was considered unlikely. The survey also examined the respondents' favourite music styles, their relationship with music and which festival they find most interesting in Finland. Finally, statements were made about the impact of the corona pandemic and an open-ended question about how the pandemic has affected the respondent's attitude towards festivals.

Background variables included year of birth, gender, largest cities, other municipalities by county, education, occupational group, social class and annual income. The questionnaire allows comparisons over time with other data in the series, as respondents from more than one year can be combined using the id variable.

Keywords

COVID-19; arts; attitudes; cultural events; cultural participation; entertainment; festivals; music; music events; values

Topic Classification

• Humanities (Fields of Science Classification)
• Consumption and consumer behaviour (CESSDA Topic Classification)
• Cultural activities and participation (CESSDA Topic Classification)
• Leisure, tourism and sport (CESSDA Topic Classification)

Series

Festival Barometers

Distributor

Finnish Social Science Data Archive

Access

The dataset is (D) available only by permission from the data depositor/creator.

Data Collector

• Kinnunen, Maarit (University of Lapland. Lapland Institute for Tourism Research)

Funders

• The Finnish Music Foundation (MES)

Time Period Covered

2020

Collection Dates

2020-10-08 – 2020-11-15

Nation

Finland

Geographical Coverage

Finland

Analysis/Observation Unit Type

Individual

Universe

Visitors of 22 target festivals: Blockfest, Flow Festival, Himos Juhannus, Ilosaarirock, Kuopiorock, LPRHC Fest, Nummirock, Pori Jazz, Porispere, Provinssi, Qstock, Rockfest, Rockfestari Naamat, Ruisrock, Sideways, Solar Sound Festival, Suomipop Festival Oulu, Suomipop Festival Jyväskylä, Tammerfest, Tikkurila Festival, Tuska and Wanaja Festival.

Time Method

Longitudinal: Cohort/Event-based

Sampling Procedure

Non-probability: Availability

The festivals examined in the study shared a link to the online questionnaire on social media, and the festival visitors who saw the link decided whether they wanted to participate in the study. Prizes, usually admission tickets to the festivals were raffled among the participants.

Before the link to the questionnaire was shared by the festivals, the online survey was sent by email to those who had responded to the previous surveys and had expressed their will to participate in the follow-up study in the 2018 survey. The respondents had provided their email address for this purpose. Of the respondents, 721 participated in the longitudinal survey (there were 206 respondents from 2014, 152 from 2016 and 363 from 2018).

Collection Mode

Self-administered questionnaire: Web-based (CAWI)

Research Instrument

Structured questionnaire

Data File Language

Downloaded data package may contain different language versions of the same files.

The data files of this dataset are available in the following languages: Finnish.

FSD translates quantitative data into English on request, free of charge. More information on ordering data translation.

Data Version

1.0

Completeness of Data and Restrictions

At FSD, the exact municipality variables and two open-ended variables were removed from the data, relating to relationship status and occupational group. The municipality variables were replaced by a county variable and a variable in which the largest cities are listed.

Weighting

There are no weight variables in the data.

Citation Requirement

The data and its creators shall be cited in all publications and presentations for which the data have been used. The bibliographic citation may be in the form suggested by the archive or in the form required by the publication.

Bibliographical Citation

Kinnunen, Maarit (University of Lapland): Festival Barometer 2020 [dataset]. Data version 1.0 (2024-01-08). Finnish Social Science Data Archive [distributor]. DOI: https://doi.org/10.60686/t-fsd3693; URN: https://urn.fi/urn:nbn:fi:fsd:T-FSD3693

Deposit Requirement

Notify FSD of all publications where you have used the data by sending the citation information to user-services.fsd@tuni.fi.

Special Terms and Conditions for Access

The dataset is (B) available for research, teaching and study.

Disclaimer

The original data creators and the archive bear no responsibility for any results or interpretations arising from the reuse of the data.

Related Publications

Kinnunen, M., & Honkanen, A. (2021). Impacts of the COVID-19 pandemic on music festival attendees. Popular Music, 40(3-4), 317-346.

Kinnunen, M., & Luonila, M. (2021). Festivaali- ja venuebarometri 2020: Yleisön käsitykset festivaaleista ja konserttipaikoista koronarajoitusten keskellä. (Sibelius-Akatemian selvityksiä ja raportteja 24.) Helsinki: Sibelius-Akatemia. https://urn.fi/URN:ISBN:978-952-329-249-9

Kinnunen, M., Homi, H., & Honkanen, A. (2022). Live Music Consumption of the Adolescents of Generation Z. Etnomusikologian Vuosikirja, 34, 65-92. https://doi.org/10.23985/evk.114885

Kujala, Susanna & Hakala, Outi (2025). Etelä-Pohjanmaan matkailun aluetaloudelliset vaikutukset. Helsingin yliopisto Ruralia-instituutti. Raportteja ; 239.